For those outside the Seattle area, it may be difficult to grasp the full level of passion that Taco Time NW (not to be confused with its inferior, “NW”-less counterpart) inspires in its fanbase. Those in Seattle know — it’s more than a restaurant chain. It’s a lifestyle. Some brands like to keep a straight face on social. Not Taco Time NW, which is why writing for this Pacific Northwest institution is a big responsibility, but also an endless joy. Need a taco pun or menu recommendation? Just ask — I’ve tried ‘em all.